Macro Trends

The quality of property and humans to be independent of heavy materials and permanent structures or relationships with other people, so that traveling from urban (city) to urban (city) becomes easier. I believe that the rise of SMART cities and the developing of Individualism of people will cause a couple empires, designed as SMART cities, in which people continually travel. Therefore, people need minimalistic materials, which are flexible to carry around and to use on their journey.

The world is becoming smaller through Digitalisation, the Expansion of Tradition, traveling, cooperation between countries, and through the (fake) news.

People are not ready yet, to become full world citizens. They are still attaching value to locality. Locality concludes smallness and transparency, which increases people's trust. We can conclude that trust is the biggest blockade standing in our way to eventually release our own local identity.

New Reasons to Work is also known as the Happiness Revolution. People are longing for jobs, which leave a positive mark at society. With their work, they can mean something for others. Giving and Sharing makes people happy. New Ways of Working is a new form of Social Enterprise, in which the human 's happiness is placed at the centre if it is the happiness of the employees or the consumers.

Crowdfunding are new innovations created by consumers, who are asking other consumers and/or companies to invest in their new product or services so it can be established in the market. Crowdfunding is a form of co-creation, which is showing that the power is shifting from companies and organisations to the individual consumer.

Materials have become less important to us. Why do we have our own materials, when we also can share our stuff and even our talents? Mainly people come to an agreement on the medium of exchange through Social Media. The Share Economy is an Economy with natural exchanges.

A lot of information is available to us. because we have the access to the internet. All this information increases our knowledge and knowledge leads to innovations and solutions to improve people's Quality of Life. It also overwhelms us. It makes us more insecure. And it results in people who find it hard to make decisions because they are in deliberation with themselves. The more knowledge you have got (human capital), the more status you will receive.

The flexibility of people, to work wherever the want to work (think about working at home) during the time the want to make free for work (such as part-time working). It creates a blurring effect between workplace, home and leisure time.

The Mega Trend Informalisation, causes the becoming flatter hierarchy in society. It creates new ways of communication, in which people are able to connect with all the other people in that particular network structure, without positions which disturb the communication. It is a structure that is completely flat, which makes the participants easier. Disadvantageous is the size of this structure in which you are a small part of the big structure as a whole.

Internationalisation (also known as Globalisation) increases our knowledge about different cultures across the world. As we have learned from history, high cultural values will be taken over through lower cultural populations. The Greeks and Romans are a great example. Now we see the same situation happening. The western culture loses influence on the rest of the world. The Asian and Middle Eastern culture are taken over the western role. Their Economics are growing and we agree with their manners of living. This Expansion of Traditions make some groups in the western society afraid of losing their nationality. Still this mixing of cultures will develop in the future.

The world's population is growing at a number to 9.7 billion people till 2050. It causes a number of concerns such as the Running out of Space. Where are we going to establish all these people in the future? Maybe, governments will operate together to divide the population over the world, which will create new cultures and enforced to make space at the cost of nature.

Technology is becoming smaller and compacter. ``we get two functions for the price of one function`` and new technologies fit in our hands. The technology is becoming more Handible.

Tech-You-Men is the deep-seated technology in the human body. Earlier, we had local treatments in hospitals. Think about the MRI scan.

Today we have access to wearables, SMART clothes, and E-health, which measures out health conditions and send them to them with Big Data to health institutions. It is a kind of health treatment, but then at home or in your living environment, not at the hospital location. This home treatment is developed to prevent diseases, with the idea that prevention is better than cure.

The perspective will be a human body that immediately conquers illness through subcutaneous technology. It is a fusing between technology and the human body.

Smart Cities are integral solutions for cities, to stimulate people's Quality of Life. Knowledge about people's interests and concerns are recorded with Big Data, which can be used to personalise people's life an to statisfy their needs and values. SMART Cities will become the cities of the future.

Recycling is a specific way of expanding the technological- and economic lifespan of materials. That is done by distinguishing the combined material from each other and to use these spare parts for another product or service. Recycling is a specific way of creating a Circular Economy.

Minimalism is the faith in having little stuff to get inner peace, to prevent waste and to live closer to nature. Experiences and feelings are more important than materials. This simplicity emphasises the important things in life.

The sustainable way of generating energy, which is quietly conquering the world. It changes the way governments, organisations, institutions and even consumers obtain their energy.

After the economic lifespan of materials, these relatively 'old' materials can be used as raw material for other substances, so that waste prevention will be established and so that the circle of materials will be completed. The Circular Economy expands the economic lifespan.

Military tension between national empires increases, caused by the shift of might and power from the Atlantic region to the Pacific region. As a result from Transparency, people get faster much information about terrorism, military occupations, politic systems, and ideologies. It makes people afraid of an imminent war.

From disease and care to behavior and health to people and society. In the last fifty years, we have become aware of the influence the environment has on people's health and indirect at their lifestyle. The government is changing the environment slowly so that people unconsciously choose a healthy lifestyle. It is becoming easier to be the best version of yourself and to feel happy in your living environment.

Polarisation is causing a conflict or strengthening contradictions between parties and populations. A great example is Geert Wilders (a Dutch politician), who causes division between the followers of the Islam and the Dutch population. Trump is another politician, who is capable of creating division in the United Stated (and the rest of the world) as well. What these politicians have in command is the online world, Social Media, which they use as the medium to spread their words. Social Media makes the world smaller, but it also highlights the differences in society. The danger hides in the distribution accessibility of Social Media. It can cause disagreement, which can cause politicians to be in trouble.